CashStar created the digital gifting category in 2008, leading the transformation of the world’s most popular gift from a simple piece of plastic into a versatile mobile and social currency for retailers and consumers. Digital gifting is growing at a rapid pace which creates outstanding opportunities, exciting challenges, and the potential for big rewards for those working in the industry. More than 300 brands across all retail categories use the company’s flexible SaaS platform to drive acquisition, lift, and loyalty through engaging, personalized digital gifting experiences and promotions.
Leading companies rely on CashStar to power the most innovative and advanced prepaid and digital gifting programs, including Best Buy, Brookstone, Coach, Crate & Barrel, Dell, Dunkin’ Donuts, Gap, lululemon athletica, Nordstrom, Office Depot, Petco, Pottery Barn, QVC, Sephora, Staples, Starbucks, The Cheesecake Factory, The Home Depot, Williams-Sonoma, and Uber. In addition, CashStar powers the distribution of digital gift cards into leading loyalty programs and incentive platforms. CashStar continues to experience incredible growth as evidenced by being ranked the #6 software company on the 2013 Inc 500 list of fastest-growing private companies and being named to the Forbes 2014 list of America’s Most Promising Private Companies.
CashStar’s Field Marketing Specialist, reporting directly to the VP of Marketing, will partner with the field sales team to deliver account-specific presentations, sales tools and campaigns to directly impact our sales success. This is an exciting opportunity to be the first field marketer at CashStar; helping define the function, developing critically important marketing skills and having a major impact on our efforts to land some of the most recognizable brands around.
The primary focus for this role is to help provide materials, messaging and communication support to our sales teams as they work to close major opportunities, engage with strategic accounts and expand our opportunities with our existing client base.